Using of modern technology in performing responsibility Public relation in service institutions

This study aims to know the reality of communications technologies and its processes applied in Sudanese telecommunication company (Sudatel), assessing impact modern technology on performance different departments general public relations particular. The researcher descriptive method, data collection ,observation questionnaire conduct his study.
 reveals some results such as that senior administrators encourage using upgrade , they promote electronic application instead papers finally draw attention necessity training programs all concerned staff.